I ’m not sure if it’s a compliment or slightly cringe for my style to be described as “blokecore”. A TikTok trend that revolves around the laddish Nineties evolution of Eighties football casuals, it just rolls on now that there’s an international tournament every summer. Think Oasis, Blur and, with hindsight, Mel C in their heyday and the uniform of mass-produced football jerseys, tracksuits and trainers that had, and still has, millions in a chokehold.
Me too, a fashion editor who attends shows dressed in her prized football tops and Y-3 dress (the French former midfielder Zinédine Zidane is a muse of Yohji Yamamoto, one of Y-3’s creative directors). I don’t, however, cosplay as a football fan — because I actually am one. I’ve proudly supported.
