FOODIES are racing to their local Marks & Spencer Foodhall as its viral pistachio spread is scanning for pennies. The M&S Collection Pistachio Crème became an overnight social media sensation last month when food bosses at the British retailer announced its release.Facebook/Extreme Couponing and Bargains UKThe The M&S Collection Pistachio Crème is scanning for 47p[/caption]It costs £4.
75 for a 220g tub and sells out in a matter of hours every time it is restocked. Pistachio, a green nut with a sweet taste, was a breakfast hero in 2024, with recipes, products and even coffees all including various iterations of it.And never ones to miss a beat, the food developers at M&S decided to get in on the action with a nutella-inspired spread honouring the vibrant kernel.
It launched on February 15.Kathryn Turner, Director of Product Development at M&S, said that the new treat was created in response to the rising pistachio trend.She explained last month: “We’ve seen the pistachio trend explode in the past few months, both on restaurant menus and on social media, so it’s a real focus for us as one of our top flavour trends this year.
”Platforms like TikTok are filled with foodies desperately hunting down a jar, willing to shell out nearly a fiver for a taste. But one shopper struck gold this weekend when she not only found the coveted Collection Pistachio Crème stocked in her local M&S, but also when it scanned at a heavily discounted price.It beeped through at 47p in the .
