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Maldives Marketing and Public Relations Corporation (MMPRC/ Visit Maldives) is thrilled to announce a unique collaboration with renowned Emirati content creator and digital storyteller, Khalid Al Ameri, for an exclusive familiarisation (FAM) trip from March 22nd to 26th, 2025. Khalid is renowned for crafting culturally relevant content that connects with a diverse global audience. His engaging storytelling will highlight the Maldives as an ideal getaway for last-minute bookings, targeting travellers from the Middle East and the GCC region.

Khalid Al Ameri, a Stanford University graduate with a global following of 21 million across social media platforms, is celebrated for his ability to bridge cultural divides and amplify Islamic traditions and community values. His work resonates deeply within the Middle Eastern market, making him the ideal partner to highlight the Maldives' unique offerings. A recognized figure in the Gulf Business "100 Most Powerful Arabs" list, he has consistently united people worldwide through his inspiring and humorous content.



As the first social media personality to receive a Dubai Star on the Downtown Dubai Walk of Fame, he continues to shape conversations in the digital space. The primary objectives of this trip are to promote the Maldives as a premier travel destination through Khalid’s influential social media platforms and to spotlight the authentic local culture of the islands. This initiative aligns with the Maldives' strategic focus on the .

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