The 2025 East Midlands Tourism Awards celebrated the exceptional achievements of tourism businesses across the Peak District, Derbyshire, Derby, and Nottinghamshire at a prestigious awards ceremony held at the East Midlands Conference Centre. The event brought together industry leaders, innovators, and rising stars for a night of recognition, coinciding with English Tourism Week (14-23 March).The awards, jointly organized by Visit Nottinghamshire and Visit Peak District, Derbyshire and Derby, marked the first collaboration between the two Local Visitor Economy Partnerships (LVEPs), supported by the East Midlands Combined County Authority (EMCCA).
The Mayor of the East Midlands, Claire Ward, welcomed guests, emphasizing the tourism sector’s vital £5.25 billion economic impact on the region’s economy.Celebrating Regional ExcellenceThe awards, judged through a rigorous process involving shortlisting, mystery shopping, and an independent panel of experts, recognized the region’s top visitor attractions, experiences, accommodation providers, and hospitality offerings.
The winners across various categories reflected the talent, passion, and dedication that have driven tourism growth in the East Midlands.In her speech, Megan Powell Vreeswijk, CEO of Marketing Nottingham and Nottinghamshire, praised the award participants, saying, “These businesses not only enhance the region’s appeal but also draw visitors from far and wide, showcasing the best of what we have to offer.�.
