Selena Gomez surprised her followers by putting up for sale a very special object from her acting career: the magic wand she used in her iconic role as Alex Russo in the series “Wizards of Waverly Place” on Disney Channel. PUBLICIDAD This unique piece was auctioned for just 4 dollars, as part of a promotion linked to their upcoming album, “I Said I Love You First” . PUBLICIDAD Thus the sale of the wand The sale of the wand is part of a campaign titled “12 days of really rare things” , organized through the website of her cosmetics brand, Rare Beauty.
This strategy aims to offer personal items from the singer and actress at symbolic prices, generating a great stir among her followers on social media, who expressed their amazement and nostalgia for the opportunity to acquire such a representative object from her career. A campaign that offers unique items at affordable prices The auction of the wand from “Wizards of Waverly Place” was not the only highlighted item of the campaign. Another article that generated great interest was a ring that, as explained by Selena Gomez herself on her Instagram account, marked the beginning of her relationship with music producer Benny Blanco, who is also collaborating on her new album.
Selena commented: “We thought it was appropriate to choose something that symbolized the start of our relationship. This is the actual ring that I posted on my Instagram story in December 2023.” This ring, which originally had a value of 250.



































