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Friday, March 14, 2025 Indonesia experienced a remarkable tourism boom in 2024 , welcoming nearly fourteen million international visitors , reflecting a 20% surge from the previous year. While Bali remained the top destination , attracting over six million tourists , the government’s aggressive push to promote lesser-known travel hotspots such as Raja Ampat, Komodo National Park, Lake Toba, and Borobudur has started to pay off. Increased international flight connectivity, infrastructure development, and sustainable tourism initiatives have played a key role in diversifying Indonesia’s appeal beyond its most famous island, positioning the country as a premier travel destination in Southeast Asia .

Indonesia experienced a remarkable surge in international tourism in 2024 , with a near-20% increase in visitor numbers, reaching almost 14 million . The government hailed this growth as a major milestone in the nation’s post-pandemic recovery while continuing efforts to diversify travel beyond Bali , the perennial favorite among foreign visitors. Despite the government’s push for alternative destinations, Bali remained the top entry point , welcoming 6.

3 million international arrivals , over twice the number of tourists entering Indonesia through Jakarta , the country’s capital and largest city. The 2024 figures for Bali closely mirrored those of 2019 , when Indonesia recorded an all-time high of 16.1 million foreign visitors .

Indonesia’s Strategy to Expand Tourism Beyo.