Wednesday, March 19, 2025 In the first two months of 2025 , Jordan experienced a noticeable increase in its tourism revenue, with preliminary data from the Central Bank of Jordan (CBJ) reporting a rise of 16.3 percent . The total revenue reached $1.
28 million , compared to the same period in the previous year, 2024 . This growth was attributed to a 18.5 percent increase in the number of tourists visiting the Kingdom, signaling positive trends despite previous challenges faced by the tourism sector.
The CBJ data revealed that the increase in tourism revenue spanned various nationalities, including expatriate Jordanians , non-Jordanian Arabs , Europeans , and Americans . Among the nationalities, expatriate Jordanians saw a rise in revenue of 12 percent , while non-Jordanian Arabs contributed to a 16.7 percent increase.
Europeans and Americans also played significant roles in this growth, with a 4.6 percent and 14.6 percent rise in revenue, respectively.
Notably, tourism revenue from other nationalities surged by 42.5 percent , reflecting the growing international interest in Jordan as a travel destination. Challenges and Spending Patterns in 2024 Despite the promising start to 2025, Jordan’s tourism sector faced some difficulties in 2024 .
According to CBJ data released in January 2025, the total tourism revenue for 2024 was JD7.239 billion , marking a 2.3 percent decline compared to 2023 .
This decrease was attributed to a 3.9 percent drop in the number of tourists visiting .